Build your market knowledge and cultural understanding to prepare your business to operate and thrive in Japan. This is a unique opportunity to consider the latest Japan market insights in your business strategy. 

Content
Consumer research will be presented, together with case studies and insights from market experts to look at ways you can strengthen your understanding and approach to the Japan market


Approach
The workshop is an immersive, interactive learning experience for executives and middle management who want to make inroads and further their foothold into the Japan market This provides an unique opportunity to reflect on your business moving forward


Outcome
To grow your knowledge of the Japanese consumer, and deepen your understanding and commitment to enhancing your business dealings and strategy with this market

Throughout 2019, the Japan Strategy Builder will be delivered across New Zealand. To learn more or register your interest, please email l.bunting@auckland.ac.nz 

Watch the short video about the JSB workshops:

 

Read about our Japan Strategy Builder here

 

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